{"product_id":"dawn-ultra-plush","title":"Dawn Ultra Plush","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eImagine ending your day by sinking into a bed that feels soft, cosy and incredibly comfortable.\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e That’s the feeling the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eDawn Ultra Plush Mattress\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is made to deliver - \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eexclusively available at Beds4U\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eNZ Made and handcrafted locally to order\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, the Dawn Ultra Plush combines a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ezoned pocket coil system with luxurious comfort layers\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e to give you a beautifully soft feel while maintaining the support you need throughout the night.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eUltra Plush Fibre, Convoluted Soft Foam and Ultra Plush Foam Inlay\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e create that inviting, cushioned feel that makes it hard to get out of bed in the morning. Individually wrapped pocket coils help \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ereduce motion transfer and minimise partner disturbance\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, so you can settle in without being easily disturbed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWith \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ereinforced edge support\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eadjustable base compatibility\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, you get more than just a soft mattress — you get comfort designed around how you actually sleep.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eKey Features\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eZoned Pocket Coils\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Supportive comfort with reduced motion transfer.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eUltra Plush Foam Inlay\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Extra cushioning for a luxurious feel.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003ePremium Comfort Layers\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Ultra Plush Fibre and Convoluted Soft Foam.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eReinforced Edge Support\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Enjoy comfortable support right to the edge.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eAdjustable Base Compatible\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Create a sleep setup that suits you.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eIf you love a \u003cstrong\u003esoft, luxurious feel and want your bed to be the most comfortable place in your home\u003c\/strong\u003e, the Dawn Ultra Plush is made to impress. \u003cstrong\u003eSink in, switch off and make your next night's sleep one you’ll genuinely look forward to.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eComes with 10-Year Warranty.\u003c\/strong\u003e\u003c\/h3\u003e","brand":"Beds4U","offers":[{"title":"Single","offer_id":50501070225623,"sku":null,"price":3598.0,"currency_code":"NZD","in_stock":true},{"title":"Long Single","offer_id":50501070258391,"sku":null,"price":3798.0,"currency_code":"NZD","in_stock":true},{"title":"King Single","offer_id":50501070291159,"sku":null,"price":3998.0,"currency_code":"NZD","in_stock":true},{"title":"Double","offer_id":50501070323927,"sku":null,"price":4798.0,"currency_code":"NZD","in_stock":true},{"title":"Queen","offer_id":50501070356695,"sku":null,"price":5198.0,"currency_code":"NZD","in_stock":true},{"title":"King","offer_id":50501070389463,"sku":null,"price":6198.0,"currency_code":"NZD","in_stock":true},{"title":"Super King","offer_id":50501070422231,"sku":null,"price":6798.0,"currency_code":"NZD","in_stock":true},{"title":"California King","offer_id":50501070454999,"sku":null,"price":7998.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0002\/1508\/9190\/files\/Dawn_Ultra_Plush_Lifestyle.jpg?v=1789978126","url":"https:\/\/beds4u.co.nz\/products\/dawn-ultra-plush","provider":"Beds4U","version":"1.0","type":"link"}